Me Human's a Winner

Despite all I've said over the passed few weeks it seems me human, Renee, isn't quite as mad as I thought.

No, she isn't quite as mad and she's an award winner.

Apparently she is the Most Successful Start Up business in the TaxAssist Accountants network.

Brilliant!

But how has she done it?

Well, apart from failing to take me for longer and longer walks, preferring to spend her time in the office I overheard me other human, Richard, explaining what it is that she does.

First of all, apparently, she has a system and sticks to it.  So, for example, when it's time for a set of accounts to be signed off by one of her clients, the easiest thing to do would be to send 'em out with a little label on them saying 'Sign Here'.

But she doesn't do that.  She talks accounts through with everyone, making sure they understand what's been going on, what the numbers mean and what they could do differently next year to get even better results.

Secondly, she has built a great team around her... not by accident but by developing, encouraging, sometimes having difficult conversations but always making sure they know why they're doing what they're doing.

Finally, marketing has been key... but networking has been the foundation of the marketing.

Renee is the queen of networking.  Like the other Thursday...  BNI at 6.45, followed by lunch with No Ties followed by The Networks between 6.30 and about 10.00 in the evening.  That's because networking is about being there, being seen and always thinking about what you can bring to the group... rather than thinking what the group can do for you.

Do the one thing and you'll get results.

Oh... and, of course, there's one thing that's more important than any of the others... ME!

Without me lying around and looking cute, none of this would have been possible.

So, there you are.

If you want to be successful in business you have to get a ME!